I was one of 14 students selected to participate in the inaugural cohort of Civic Digital Fellows. With a 6% acceptance rate, the cohort brought top students to D.C. to work on modernizing government technology and hacking the bureaucracy. I served as a Product & Design Intern at the U.S. Census Bureau, where I was tasked with redesigning an existing web application. On this project, I was lucky enough to work directly under the Chief Data Officer, as well as several other executive directors.
User Research + Data Analytics
Given a wide project scope and little direction, I decided to begin the process of redesigning My Congressional District with user research.
This took the form of:
Delving into Adobe Analytics for the first-time, I created custom reports and analyzed the data to reveal more about our users.
User research combined with analysis on the data worked to inform the following design decisions:
We founds that many users who came to the site didn't know their congressional districts, so an interface to geocode location to congressional district was a major improvement.
We found that our users were looking for more context surrounding the data that was presented to them. What do the categories mean? How can I compare data?
Translating these design decisions into design solutions came about through several stages low-level wireframes and user flows.
Finally, wireframes were transitioned into high level mock-ups. Using my own visual design skills, internal design standards from census, the new version of My Congressional District was re-imagined.
First, for mobile:
Second, for web:
While the developed version on census.gov isn't yet avaliable, the impact is still measurable. User feedback on the high-level mock-ups revealed that the interface was more intuative and easier to navigate and the data was more easily accessible. Following the completion of my fellowship, I was given the opportunity to stay on with Census. I'm currently working on as a UX Design Consultant on developing the Partnerships Website and open-sourcing the Opportunity Project.